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GROW YOUR VISIBILITY,
BEYOND ITB BERLIN.

Get Qualified Advice to Scale Your Global Brand and Marketing, Fast

Edoardo Monetti, Travel & Hospitality Marketing Consultant attending ITB Berlin

​Hi, I'm Edoardo - as a former senior marketer in travel/tech and certified professional, I lead an advisory business specialized in brand, marketing and commercial innovation strategy.

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From attracting more global customers, to increasing direct bookings and improving online reputation: My step-by-step guidance and solutions are designed for leaders and their teams to provide clarity and unlock growth.

"Edoardo helped us grow direct bookings and reach new segments abroad."

Director of a 150-room ApartHotel

What is your current focus?

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DELIVER COMPLEX PROJECTS

TRAVEL BRANDS

Get qualified support assessing and delivering short- to mid-term projects in the areas of brand, marketing and innovation, bridging gaps between vision, strategy and execution.

INDEPENDENT HOTELS AND PORTFOLIOS   

GET MORE DIRECT BOOKINGS -GROW YOUR BRAND

81% of hotels want to reduce commissions. Get step-by-step guidance and tailored strategies to increase direct bookings, strengthen your brand -and own your story.

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QUICKLY SCALE GLOBAL REACH

EMERGING EXPERIENCE PROVIDERS

71% of experiences are still sold offline. Get ready-to-use frameworks and advice to build a solid online marketing strategy, expand international cooperations, diversify channel strategy -beyond trade shows.

Contact Me

Got Big Plans? Let's Connect.

Let's discuss how we can work together during a focused, 15-minute intro meeting at ITB Berlin. ​

What you'll learn:

  • One Key Insight for your industry

  • My solutions for companies of your specific sector/size

  • One quick fix to common challenges

REQUEST MEETING

You can also connect with me on LinkedIn .

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FREQUENTLY ASKED QUESTIONS ABOUT ITB BERLIN

First time at ITB? Here are some answers you won't find in the official FAQs

Which are the best days to visit ITB?

ITB Berlin 2026 takes place on 3-5 March. Most visitors and exhibitors tend to attend during the first two days, when the energy is at its peak and the halls are packed with conferences, stand activations and meetings, while the last day is usually quieter. PRO Tip: Keep checking the official conference program, as this can be subject to changes.

Is there free wifi at ITB Berlin?

Yes, there’s a free wifi connection at ITB -but in my experience, wifi connections at big trade shows are unreliable due to high volumes of people using it. PRO Tip: Have your phone’s hotspot ready, or even better, have all your documents ready for offline use. 

What's the best approach at ITB Berlin?

Whether you're attending ITB Berlin to grow your network, get new leads or collect industry intel: The best way to maximize your experience is to have a clear plan. Check out this guide for some insider tips and strategies for ITB Berlin , and download my ITB Berlin Floor plan for Google Maps .

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Get my ITB Berlin 2026 Floor Plan
for Google Maps:

Note: This is still an unofficial and work-in progress version. Got feedback? Send me a message

ABOUT ME

Edoardo Monetti is a certified professional and travel industry expert with 20 years marketing, commercial and leadership experience, including assignments with top travel/tech brands managing up to 7-figure initiatives.




As an advisor and mentor, he’s partnering with leaders and entrepreneurs in the travel industry, specializing in the areas of brand, marketing and commercial innovation strategy.
 

He is also the author of resources like the Playbook ‘AI in Travel Marketing: From Hype to Action’ and my ‘2026 Travel Predictions’, and attends global tourism events like ITB Berlin and WTM London.

Edoardo Monetti during a keynote
More about me

Edoardo Monetti is a certified professional and travel industry expert with 20 years marketing, commercial and leadership experience, including assignments with top travel/tech brands.



 

With his company EM Consulting and as a mentor, he specializes in marketing and commercial innovation advice and insights for leaders and entrepreneurs. He is also a speaker, author of resources like the eBook AI in Travel Marketing and attends global tourism events like ITB Berlin and WTM London.

My Certifications

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© 2026 EM Marketing & Commercial Innovation Consulting 
VAT: FR 20935122424

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