ABOUT ME
Hi, I'm Edoardo -as a certified professional, ex- travel/tech leader and passionate innovator, I specialize in marketing and commercial innovation consulting and insights.
In my career across 5 countries I've overseen multi-million marketing initiatives, worked with top brands like Booking.com and Qatar Airways and have been awarded for breaking commercial records.
With my advisory business and as a mentor I help leaders and entrepreneurs in the travel industry accelerate commercial impact; I'm also th author of resources like the Playbook AI in Travel Marketing and attend global tourism events like ITB Berlin and WTM London.
"Edoardo contributed to double-digit growth of our online direct sales channel in the region.”
Snr. Manager at Qatar Airways
MY APPROACH
Think beyond marketing
From auditing the customer journey, to developing a solid direct channel strategy and developing a new brand positioning: My ready-to-use frameworks, strategy sessions and insights are designed to help leaders and entrepreneurs accelerate commercial impact
Some examples?
My 'Expand the Pie approach' , the proprietary 'Content Impact+' or the '4-dimensional Traveler Journey Audit' .
My Projects
I've driven multi-million dollar initiatives for global brands and helped local companies grow their international impact.
How we can work together
I've partnered with business owners and leaders, coached high-performing teams and mentored entrepreneurs, bridging cultures, languages and skillsets.
Strategic Guidance
Whether you're considering to refresh your company's brand, want to grow direct bookings or develop a new commercial channel, my sessions are designed to provide clarity, inspire with fresh perspectives and equip you with actionable frameworks.
Project Leadership
As a temporary Project- or Travel Vertical Lead I support larger organizations on driving complex initiatives in the areas of marketing, brand or innovation, onboarding quickly and cooperating confidently with stakeholders and agencies.
Mentorship
For startups or vendors entering the Tourism & Hospitality industry for the first time, I provide guidance from product-market fit to gtm strategy and pitch, connecting them with potential industry partners to validate their products.
